Abstract
When Dan Goldin became NASA administrator in 1992, NASA was facing a crisis: cut costs or go out of existence. It was under this extreme pressure that Goldin hatched his slogan, “Faster, Better, Cheaper,” and sold it to Congress. Goldin’s idea was born out of self-preservation; fierce political winds were blowing and only the strong would survive. Goldin came up with his three-pronged optimal solution: NASA would be “the best” by all three measures.
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© 2007 Springer Science+Business Media, LLC
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(2007). Make It Faster, Better, Cheaper (But Not All Three!). In: The Seven Secrets of How to Think Like a Rocket Scientist. Springer, New York, NY. https://doi.org/10.1007/978-0-387-68222-8_39
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DOI: https://doi.org/10.1007/978-0-387-68222-8_39
Publisher Name: Springer, New York, NY
Print ISBN: 978-0-387-30876-0
Online ISBN: 978-0-387-68222-8
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