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Indirect Revenue Models for E-Learning at Universities — The Case of Learn@WU

  • Conference paper
E-Learning

Abstract

This paper addresses the recent discussions on business models for e-learning. Throughout this paper, we contribute to this discussion by presenting evidence for the sustainability of e-learning projects at universities by discussing three cases of revenue models in the context of Learn@WU. The cases include an advertising, a sponsorship, and a content distribution model. The paper shows that there is a significant potential for revenue, but one revenue model is hardly enough to cover the cost. The size of project seems to be the crucial factor that influences sustainability of e-learning revenue models.

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Author information

Authors and Affiliations

  1. Department of Information Systems, Vienna University of Economics and Business Administration (WU Wien), Augasse 2-6, 1090, Wien, Austria

    Jan Mendling, Gustaf Neumann, Andreas Pinterits, Bernd Simon & Fridolin Wild

Authors
  1. Jan Mendling
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  2. Gustaf Neumann
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  3. Andreas Pinterits
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  4. Bernd Simon
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  5. Fridolin Wild
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Editor information

Editors and Affiliations

  1. Institut für Wirtschaftsinformatik, Universität Hannover, Königsworther Platz 1, 30167, Hannover

    Michael H. Breitner  & Gabriela Hoppe  & 

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© 2005 Physica-Verlag Heidelberg

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Mendling, J., Neumann, G., Pinterits, A., Simon, B., Wild, F. (2005). Indirect Revenue Models for E-Learning at Universities — The Case of Learn@WU. In: Breitner, M.H., Hoppe, G. (eds) E-Learning. Physica-Verlag HD. https://doi.org/10.1007/3-7908-1655-8_24

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