Abstract
Organisations require a data warehouse that facilitates modern performance measurement in order to support management's decision making process. Current data warehouse systems represent traditional performance measurement and lack a balanced set of indicators. Furthermore, the performance information is based on a closed system that retrieves its data from company internal sources only. Changes in the organisation's environment are ignored, although significant changes even require an adjustment of business objectives or eventually business strategy. Consequently, the performance of an organisation must not be measured in isolation. A data warehouse that facilitates modern performance measurement is supposed to provide a single source of information on the performance of the company and its environment. This paper illustrates how a data warehouse facilitates modern performance measurement by the integration of company external data into the data warehouse. As a proof of concept in a business environment, a feasibility study has been implemented in the banking sector.
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© 2005 Physica-Verlag Heidelberg
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Stolba, N., List, B. (2005). Extending the Data Warehouse with Company External Data from Competitors' Websites — A Case Study in the Banking Sector. In: Schelp, J., Winter, R. (eds) Auf dem Weg zur Integration Factory. Physica-Verlag HD. https://doi.org/10.1007/3-7908-1612-4_14
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DOI: https://doi.org/10.1007/3-7908-1612-4_14
Publisher Name: Physica-Verlag HD
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