Business Modelling Is Not Process Modelling

  • Jaap Gordijn
  • Hans Akkermans
  • Hans van Vliet
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 1921)


Innovative e-business projects start with a design of the e-business model. We often encounter the view, in research as well as industry practice, that an e-business model is similar to a business process model, and so can be specified using UML activity diagrams or Petri nets. In this paper, we explain why this is a misunderstanding. The root cause is that a business model is not about process but about value exchanged between actors. Failure to make this separation of concerns leads to poor business decision-making and inadequate business requirements.


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Copyright information

© Springer-Verlag Berlin Heidelberg 2000

Authors and Affiliations

  • Jaap Gordijn
    • 1
    • 2
  • Hans Akkermans
    • 1
    • 3
  • Hans van Vliet
    • 1
  1. 1.Vrije Universiteit Amsterdam Faculty of Center of e-Business Research De Boelelaan 1081aAmsterdamThe Netherlands
  2. 2.Deloitte & Touche Bakkenist Wisselwerking 46DiemenThe Netherlands
  3. 3.AKMC Knowledge ManagementKoedijkThe Netherlands

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