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The Impact of Dynamic Demand and Dynamic Net Revenues on Firm Clockspeed

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Optimal Control and Dynamic Games

Part of the book series: Advances in Computational Management Science ((AICM,volume 7))

Abstract

A firm's new product development clockspeed is determined by the frequency of new product introductions to the marketplace. Using a simple analytic model, we derive an optimal firm NPD clockspeed that is driven by several external market and internal organizational related factors. Specifically, we analyze the impact of dynamic sales/demand curves and dynamic net revenues on the optimal pace of new product introductions.

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References

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Author information

Authors and Affiliations

  1. University of Florida, USA

    Janice E. Carrillo

Authors
  1. Janice E. Carrillo
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Editor information

Editors and Affiliations

  1. Université de la Méditerrannée, Les Milles, France

    Christophe Deissenberg

  2. University of Vienna, Austria

    Richard F. Hartl

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© 2005 Springer

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Carrillo, J.E. (2005). The Impact of Dynamic Demand and Dynamic Net Revenues on Firm Clockspeed. In: Deissenberg, C., Hartl, R.F. (eds) Optimal Control and Dynamic Games. Advances in Computational Management Science, vol 7. Springer, Boston, MA. https://doi.org/10.1007/0-387-25805-1_13

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