E-Business Management: A Primer

Abstract

Building a successful e-business requires such enterprise capabilities as global networking, integrated business processes, sharing information with supply-chain partners, agility in responding to the market, and intelligent decision-making. At the same time enterprise systems have extended beyond the traditional business functions and include features to support supply-chain management, customer relationship management and electronic commerce. The new focus on e-business is, in part, driven by the adoption of the Web as a new channel for product distribution, marketing, and interaction with customers. The integration of the traditional as well as the Web-oriented functions is the cornerstone of a successful e-business. This paper presents an e-business framework that, on one hand, builds on the enterprise system but, on the other, encompasses the new e-business dimensions.