The Intersubjective Valuation of Service

  • Yutaka YamauchiEmail author
  • Takeshi Hiramoto
  • Nao Sato


Value is a central concern for service, and practitioners aim to increase the value of their services. While customers seek high-value services, we know little about service value itself. In the case of products, we can design a product better in terms of its aesthetics, functionality, performance, and cost. However, services are comprised of more than products; specifically, we can increase value by creating better offerings—such as food, in the case of restaurants, and a well-designed space—but service is more than and differs from its offerings and environment.


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Copyright information

© Springer Nature Singapore Pte Ltd. 2020

Authors and Affiliations

  1. 1.Kyoto UniversityKyotoJapan
  2. 2.Kyoto Prefectural UniversityKyotoJapan
  3. 3.Japan Advanced Institute of Science and TechnologyIshikawaJapan

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