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Students’ Use Intention and Behavior Toward Knowledge Forum: A Survey Study from the Perspective of Diffusion of Innovation Theory

  • Yibo Fan
  • Shuhong GongEmail author
Conference paper
Part of the Communications in Computer and Information Science book series (CCIS, volume 1048)

Abstract

Numerous studies have been conducted on knowledge forum (KF), however, the majority of these studies are on the application of KF. Few studies investigated the factors that affect the wide use of knowledge forum from the perspective of Diffusion of Innovation Theory (DIT). The aim of this study is to investigate students’ use intention and behavior on knowledge forum using DIT and extended Technology Acceptance Model (TAM). An online survey was administered to a sample of 150 students who had been using the knowledge forum. Exploratory factor analysis using Amos was utilized to examine the fitness and the construct validity of the research model. Structural equation modeling (SEM) was adopted to examine whether the factor loadings for the 8 elements were significant and whether the estimates for each of them were in a reasonable range. The research findings have implications for the development, management, and spread of KF in practice.

Keywords

Knowledge forum Knowledge building Use intention Diffusion of innovation theory 

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Copyright information

© Springer Nature Singapore Pte Ltd. 2019

Authors and Affiliations

  1. 1.College of EducationBoise State UniversityBoiseUSA
  2. 2.College of Journalism and CommunicationShandong Normal UniversityJinanPeople’s Republic of China

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