Reassessing User-Friendliness of Evolving Graphical Interface Design from Social Perspective

  • Abhinav BasakEmail author
  • Shatarupa T. Roy
Conference paper
Part of the Smart Innovation, Systems and Technologies book series (SIST, volume 135)


The saturation of software in industries is too obvious a fact to be mentioned. Nearly every business in the world is dependent upon software industry. Organizations are keen toward enhancing the user experience of their software interface. Earlier, the software applications were command line driven where users had to remember and type commands to which system performed associated actions. But nowadays, virtually all applications are operated through graphical user interface (GUI). Users just drag mouse, click buttons, and apply combinations of keystrokes to accomplish a task. This is how GUIs have made the software friendlier to the users. The aim of the research is to find out how users become accustomed to features over time, how they interpret the meaning associated to the symbols in different contexts, and how semiotics plays a role here to provide affordance to the users, thereby helping them familiarize with the interface quickly.


Graphical user interface Semiotics Semantics Pragmatics Memory Mental model Paradigm shift Affordance User experience Usability 


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Copyright information

© Springer Nature Singapore Pte Ltd. 2019

Authors and Affiliations

  1. 1.Indian Institute of Technology KanpurKanpurIndia

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