Introduction to Text Analytics

  • Murugan Anandarajan
  • Chelsey Hill
  • Thomas Nolan
Part of the Advances in Analytics and Data Science book series (AADS, volume 2)


In this chapter we define text analytics, discuss its origins, cover its current usage, and show its value to businesses. The chapter describes examples of current text analytics uses to demonstrate the wide array of real-world impacts. Finally, we present a process road map as a guide to text analytics and to the book.


Text analytics Text mining Data mining Content analysis 


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© Springer Nature Switzerland AG 2019

Authors and Affiliations

  • Murugan Anandarajan
    • 1
  • Chelsey Hill
    • 2
  • Thomas Nolan
    • 3
  1. 1.LeBow College of BusinessDrexel UniversityPhiladelphiaUSA
  2. 2.Feliciano School of BusinessMontclair State UniversityMontclairUSA
  3. 3.Mercury Data ScienceHoustonUSA

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