Corporate Wellness Programs: Promoting a Healthy Workforce
According to the World Health Organization (WHO), 38 million deaths each year are attributed to noncommunicable diseases (NCDs) with almost 75% of these deaths occurring in low- and middle-income countries (LMICs). Widespread concern led to the 2011 adoption of the United Nations Political Declaration on NCDs, which acknowledged the global NCD burden, threat to economies, and the need for action from multi-sectoral leaders on a local, national, and international level (UN, 2012). In high- and low-income countries alike, wellness programming within the workplace has been identified as a strategic method to prevent and treat NCDs as more than one-half of the world’s population spends about one-third of their adult lives at work (WHO, 2012).
This chapter introduces the global burden of NCDs and current status of global workplace wellness programming. Through key informant interviews describing attitudes and expectations of the business sector in relation to health, wellness, and cancer prevention in Mexico and India, the main motivations and challenges of such programming are discussed. The chapter concludes with a description of key components of leadership needed in successful workplace wellness initiatives and recommendations for future initiatives.
KeywordsReturn on investment Value-based investment Corporate culture Occupational health and safety Workplace wellness
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