Market Study of Durable Consumer Products in Multi-user Virtual Environments

  • Washington X. QuevedoEmail author
  • Olga J. BenavidesEmail author
  • Verónica A. RochaEmail author
  • Cristian M. GallardoEmail author
  • Aldrin G. AcostaEmail author
  • Julio C. TapiaEmail author
  • Víctor H. AndaluzEmail author
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 10850)


This article describes an analysis of the demand of a product or service through virtual environments to measure the acceptance of it in consumers. The developed system consists of a virtual reality environment, which involves both designers in the characterization of the prototype and users in measuring the acceptability of the product in the market, in order to optimize human and economic resources for the company. The developed application considers a multi-user system where a user should enter at the beginning of the application inviting a certain number of people to participate in the analysis of the prototype of the product and make the changes that are considered convenient. Modification options allow users to interact simultaneously with the product, creating different models. The interaction of users subject to testing, contributes to the measurement of the acceptability of the characteristics of the product through manipulation and observation in virtual environments.


Virtual reality Product designers Consumers Analysis of demand Multi-user 



The authors would like to thanks to the Corporación Ecuatoriana para el Desarrollo de la Investigación y Academia –CEDIA for the financing given to research, development, and innovation, through the CEPRA projects, especially the project CEPRA-XI-2017- 06; Control Coordinado Multi-operador aplicado a un robot Manipulador Aéreo; also to Universidad de las Fuerzas Armadas ESPE, Universidad Técnica de Ambato, Escuela Superior Politécnica de Chimborazo, and Universidad Nacional de Chimborazo, and Grupo de Investigación en Automatización, Robótica y Sistemas Inteligentes, GI-ARSI, for the support to develop this work.


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© Springer International Publishing AG, part of Springer Nature 2018

Authors and Affiliations

  1. 1.Universidad de las Fuerzas Armadas ESPESangolquíEcuador

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