Erratum to: Managing Online Anti-branding Consumer Behaviours: A Multiple Case Study Analysis in the Italian Landscape

  • Mario D’ArcoEmail author
  • Vittoria Marino
Part of the Springer Proceedings in Business and Economics book series (SPBE)

Erratum to: Chapter 10 in: F. J. Martínez-López et al. (eds.), Advances in National Brand and Private Label Marketing, Springer Proceedings in Business and Economics,

The original version of Chapter 10 was inadvertently published with incorrect author affiliation. The authors’ affiliation must have read ‘DISA-MIS, University of Salerno, Fisciano, Italy’ instead of ‘Department of Management and Information Technology, Curriculum Marketing and Communication, University of Salerno, Fisciano, Italy’. The chapter has been updated.

Copyright information

© Springer International Publishing AG, part of Springer Nature 2018

Authors and Affiliations

  1. 1.DISA-MISUniversity of SalernoFiscianoItaly

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