Research on the Adaptability of Underground Soft Guidance and Culture Based on Memorability

  • Yang Du
  • Chao Liu
  • Ye ZhangEmail author
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 10920)


Make research on the influence of relevance between various soft guidance factors and regional culture of the underground space on the user memory through 50 subway station samples. Firstly, mark out 9 categories and 45 sub elements in extension and connotation aspects of every sample, and preliminarily obtain the rule of the soft guidance of subway station in 9 categories; secondly, analyze every category in accordance with the image scale method. Then, according to the investigation on user memory of various soft guidance, acquire the memory score of every soft guidance. Later, utilize the quantification analysis method to make category score and partial correlation coefficient calculation, and obtain the positive and negative correlation between various sub-factors and memory, so as to get the main categories and factors influencing the soft guidance memory, and give the suggestions for reference for the future soft guidance design.


Soft guidance Memory Cultural adaption Quantification theory type I Kansei engineering 



It is a project supported by the Youth Team Project, Fundamental Research Funds for the Beijing Jiaotong University (A17JB00040). The corresponding author of this article is Ye Zhang.


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© Springer International Publishing AG, part of Springer Nature 2018

Authors and Affiliations

  1. 1.School of Architecture and Art DesignBeijing Jiaotong UniversityBeijingChina
  2. 2.Baidu User Experience DepartmentBaiduBeijingChina

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