The Myth of Shakespearean Authenticity: Neoliberalism and Humanistic Shakespeare

  • Marcela Kostihova
Part of the Reproducing Shakespeare book series (RESH)


The chapter explores the ways in which nominally subversive performances of Shakespeare negotiate the complex terrain of twenty-first-century North-American culture, frequently subverting its core messages. As a case study, Kostihova analyzes the ways in which the second season of Canadian TV series Slings and Arrows (2003–06) ostensibly resists neoliberal market consumerism, only to come to undermine its own message through an inexorable endorsement of social neoconservatism, thus nullifying its nominal commitment to using Shakespeare as a restorer of humanist critical thinking and individualism.


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Copyright information

© The Author(s) 2018

Authors and Affiliations

  • Marcela Kostihova
    • 1
  1. 1.Hamline UniversitySt PaulUSA

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