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Digital Age Strategy Management: From Planning to Dynamic Decision Making

  • David Wiraeus
  • James Creelman
Chapter

Abstract

Let’s get the clichés out of the way (for now!). We live in turbulent, unpredictable times. Constant disruption is the new status-quo. We need to be more customer-centric. We live in a digitally driven world, where data and ideas move across the globe and at the speed of light and the touch of a button: the digital economy is changing everything. We have the most highly educated workforce in history and the Millennials are fundamentally changing the essence of the employer-employee relationship. We could go on.

References

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    Dwight Eisenhower, speaking to the National Defense Executive Reserve Conference in Washington D.C. on November 14, 1957.Google Scholar

Copyright information

© The Author(s) 2019

Authors and Affiliations

  • David Wiraeus
    • 1
  • James Creelman
    • 2
  1. 1.Stratecute GroupGothenburgSweden
  2. 2.Creelman Strategy AllianceLondonUK

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