Interviewing in Qualitative Research

  • Svetlana Gudkova


The interview is one of the basic methods of data collection employed in the social sciences. It is worth noting that this method is not restricted solely to the qualitative research. Interviews have been actively taken advantage of by representatives of various scientific traditions. Both the supporters of the positivist paradigm and the interpretivist one use the technique of the interview to collect data even though the expectations and assumptions of researchers as well as the process of preparing the interview and the conclusion sphere differ fundamentally. The chapter presents different types of interviews employed by the researchers to collect the data in a qualitative research and discusses the process of preparation and conducting the interviews.


Interview Group and individual interviews Structured vs unstructured interviews conducting an interview 


  1. Atkinson, R. (1998). The Life Story Interview. Thousand Oaks: Sage.CrossRefGoogle Scholar
  2. Atkinson, P., & Silverman, D. (1997). Kundera’s Immortality. The Interview Society and the Invention of the Self. Qualitative Inquiry, 3(3), 304–325.CrossRefGoogle Scholar
  3. Babbie, E. (2007). The Basics of Social Research. Belmont: Wadsworth Publishing.Google Scholar
  4. Chase, S. E. (2005). Narrative Inquiry: Multiple Lenses, Approaches, Voices. In F. Schmidt (Trans.), N. K. Denzin & Y. S. Lincoln (Eds.), The SAGE Handbook of Qualitative Research (pp. 695–728). Thousand Oaks: Sage.Google Scholar
  5. Czarniawska, B. (1997). Narrating the Organization. Dramas of Institutional Identity. Chicago: The University of Chicago Press.Google Scholar
  6. Czarniawska, B. (2004). Narratives in Social Science Research. London: Sage.CrossRefGoogle Scholar
  7. Fontana, A., & Frey, J. H. (2008). The Interview: From Neutral Stance to Political Involvement. In N. K. Denzin & Y. S. Lincoln (Eds.), Collecting and Interpreting Qualitative Materials (pp. 115–160). Thousand Oaks: Sage.Google Scholar
  8. Fontana, A., & Prokos, A. H. (2007). The Interview. From Formal to Postmodern. Walnut Creek: Left Cost Press.Google Scholar
  9. Gillham, B. (2000). The Research Interview. London: Continuum.Google Scholar
  10. Gobo, G. (2008). Doing Ethnography. London: Sage.CrossRefGoogle Scholar
  11. King, L. (1994). How to Talk to Anyone, Anytime, Anywhere. The Secrets of Good Communication. New York: Crown Publishers.Google Scholar
  12. Kostera, M. (1998). Opowieści o ludziach, zwyczajach i organizacjach, czyli “wykładki”. Warszawa: Wydawnictwo WSPiZ.Google Scholar
  13. Kvale, S. (2008). Doing Interviews. London: Sage.Google Scholar
  14. Silverman, D. (2006). Interpreting Qualitative Data: Methods for Analyzing Talk, Text and Interaction. London: Sage.Google Scholar

Copyright information

© The Author(s) 2018

Authors and Affiliations

  • Svetlana Gudkova
    • 1
  1. 1.Kozminski UniversityWarsawPoland

Personalised recommendations