Toward an Irony-Centered Organization

  • Wim Van Orshaegen


Besides the operational aspect that characterizes and signifies each organization, this text focuses on the lingual frame of reference that colors the organization, and also gives it sense and meaning. Indeed, what can we say about the language, the discourse, in short: the frame of reference wherein the organization—and as a consequence its people—moves and expresses itself? And does the act follow the language here, or does the language follow the act? Does language constitute the organizational, or is it simply subject to power relations? Or is their relation not so unambiguous? In this text, we will try to answer these questions by referring to different disciplines (philosophy, psychology, linguistics). We will take the concept of irony as a starting point to examine the role of the frames of reference within organizations.


Irony Phenomena of the third kind Organizational words Organizational things Language and economy Functionality Factors of expressiveness Semantic shifts Language and work Language theory of the financial markets The ordinary and absolute Performative Negative freedom Zeitgeist Contradiction 


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© The Author(s) 2018

Authors and Affiliations

  • Wim Van Orshaegen
    • 1
  1. 1.Campus GelbergenHoeledenBelgium

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