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Innovative Technology: The Aviation Industry and Customers Preference

  • Ahmed Fuad
  • Mukhtar Al-Hashimi
  • Allam HamdanEmail author
Conference paper
  • 54 Downloads
Part of the Advances in Intelligent Systems and Computing book series (AISC, volume 1153)

Abstract

This paper has investigated the impact of innovative technology on customer preference. Innovative technologies used by other carriers in the world were explored and populations from the Kingdom of Bahrain were asked if these technologies have any impact on their selection. The majority of the respondent considered innovative technology to have an influence on their selection of an airline. The technologies that had the most significance are radio frequency identification and the Internet availability onboard the flights. Where these two impacted the decision of selecting an airline on the consumer. The literature focuses on the research journals and articles along with figures and theories that are linked to the main variables of the research. It also includes the literature of innovation, technologies and customer satisfaction, and the history of aviation along with the history of some of the technologies.

Keywords

Innovative technology Airline industry Airline passengers Bahrain 

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Copyright information

© Springer Nature Switzerland AG 2020

Authors and Affiliations

  1. 1.Faculty of Engineering Management and Systems EngineeringThe George Washington UniversityWashington, D.C.USA
  2. 2.College of Business and FinanceAhlia UniversityManamaBahrain

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