Advertisement

Enterprise Digital Transformation in Ecuador: Strategic Options

  • Vicente MerchánEmail author
  • Víctor Paliz
Conference paper
  • 38 Downloads
Part of the Communications in Computer and Information Science book series (CCIS, volume 1193)

Abstract

Many companies in Ecuador are managing the opportunities and risks that digital transformation represents. To help them to better understand how to address this challenge, we describe the strategic options that 94 companies, which are among the 500 largest companies in Ecuador, have adopted to implement those independent aspects that digital transformation demands. With a quantitative-deductive approach of a descriptive type and based on a corporate digital transformation framework, we design a set of variables that senior management can use as guidelines when planning a digital transformation strategy. The results obtained yield important definitions and findings of the performance of senior management in relation to the challenges of business transformation. This work contributes to the knowledge of those who must make strategic decisions in particular business contexts to overcome the complexities of strategic business transformations.

Keywords

Digital transformation Digital business Digital innovation 

References

  1. 1.
    AMETIC: Transformación Digital: Visión y Propuesta de AMETIC|Ametic, 1 February 2017. Accessed 27 Aug 2019. http://ametic.es/es/publicaciones/transformaci%C3%B3n-digital-visi%C3%B3n-y-propuesta-de-ametic-0
  2. 2.
    Berman, S.J.: Digital transformation: opportunities to create new business models. Strategy Leadersh. 40(2), 16–24 (2012)CrossRefGoogle Scholar
  3. 3.
    Editores Nacionales S.A.: Vistazo No. 1226 (2018). https://www.vistazo.com/seccion/proyectos-especiales/500empresas
  4. 4.
    Gray, J., Rumpe, B.: Models for the digital transformation. Softw. Syst. Model. 16(2), 307–308 (2017).  https://doi.org/10.1007/s10270-017-0596-7CrossRefGoogle Scholar
  5. 5.
    Hernández Sampieri, R., Fernández Collado, C., Baptista Lucio, P.: Metodología de la investigación, 6th edn. McGraw-Hill, México (2014)Google Scholar
  6. 6.
    Hess, T., Matt, C., Benlian, A., Wiesböck, F.: Options for formulating a digital transformation strategy. MIS Q. Executive 15, 129–137 (2016)Google Scholar
  7. 7.
  8. 8.
    Jäntti, M., Hyvarinen, S.: Exploring digital transformation and digital culture in service organizations. In: 2018 15th International Conference on Service Systems and Service Management (ICSSSM), pp. 1–6. IEEE (2018)Google Scholar
  9. 9.
    Lee, O.-K., Sambamurthy, V., Lim, K.H., Wei, K.K.: How does IT ambidexterity impact organizational agility? Inf. Syst. Res. 26(2), 398–417 (2015)CrossRefGoogle Scholar
  10. 10.
    Llorente, J.G.: Marketing Digital. Manual Teórico, Editorial Cep (2015)Google Scholar
  11. 11.
    Matt, C., Hess, T., Benlian, A.: Digital transformation strategies. Bus. Inf. Syst. Eng. 57(5), 339–343 (2015).  https://doi.org/10.1007/s12599-015-0401-5CrossRefGoogle Scholar
  12. 12.
    Ministerio de Telecomunicaciones y de la Sociedad de la Información – Ecuador (2019). Accessed 18 Aug 2019. https://www.telecomunicaciones.gob.ec/
  13. 13.
    Newbold, P., Carlson, W.L., Thorne, B.: Estadística para administración y economía (2013). http://www.ingebook.com/ib/NPcd/IB_BooksVis?cod_primaria=1000187&codigo_libro=4485
  14. 14.
    Pfleeger, S.L., Kitchenham, B.A.: Principles of survey research: part 1: turning lemons into lemonade. ACM SIGSOFT Softw. Eng. Notes 26(6), 16–18 (2001)CrossRefGoogle Scholar
  15. 15.
    Sánchez, J.: Transformación e innovación digital. Recuperado de (2017). https://Incipy.Com/Ebooks/Transformacion-Digital.Pdf
  16. 16.
    Winkelhake, U.: Digital Transformation of the Automotive Industry. Springer, Cham (2018).  https://doi.org/10.1007/978-3-319-71610-7CrossRefGoogle Scholar
  17. 17.
    Zurdo, R.J.P., Torres, Y.F., Fernández, M.G.: Banca cooperativa y transformación digital: Hacia un nuevo modelo de relación con sus socios y clientes. REVESCO: Revista de Estudios Cooperativos, (129), 161–182 (2018)Google Scholar

Copyright information

© Springer Nature Switzerland AG 2020

Authors and Affiliations

  1. 1.Universidad de las Fuerzas Armadas ESPESangolquíEcuador
  2. 2.Otavalo UniversityOtavaloEcuador

Personalised recommendations