Organizational Innovativeness Relies on Business and IT Alignment

  • Zornitsa YordanovaEmail author
Conference paper
Part of the Lecture Notes in Business Information Processing book series (LNBIP, volume 370)


The purpose of the paper is to empirically research what is the interconnection between the efforts of business organizations to manage their organizational innovativeness and using management information systems in their management and operations. The organizational innovativeness in the study is narrowed by the prism of innovative potential and innovative capabilities that are defined by the Company Innovative Leadership model. The scope of IT when it comes to business and IT alignment is seen from the usage of ERP, CRM and BI systems for information and process management of operations. These three management information systems act as tools for Business and IT Alignment in the study. The methodology employed in the study relied on 51 middle and high level management respondents who explained what are the possible linkages between innovation goals of organizations and application of information and process information systems. The key findings of the results are concrete identified aspects of organizational innovativeness that may rely on information and process information systems. The practical implication of the study is its possible use as a high-level tool for organizations on how to approach and to address their organizational innovativeness by the already used systems.


Innovation management Organizational innovativeness MIS ERP CRM BI 



The paper is supported by the BG NSF Grant No M 15/4 -2017 (DM 15/1), KP-06 OPR01/3-2018, and NID NI 14/2018


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© Springer Nature Switzerland AG 2019

Authors and Affiliations

  1. 1.University of National and World EconomySofiaBulgaria

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