Immersive Exhibition as Expanded Cinema: Augmenting Multisensory Experiences Through Responsive Atmosphere

  • Catty Dan ZhangEmail author
Conference paper


This paper presents a multisensorial approach in the design and fabrication of an installation for “SEE-ING: The Environmental Consciousness Project”- a curated exhibition that brings together a diverse group of ten architects, artists, designers, technologies, and theorists across the global to look at how the transformed notion of vision, visual, or the visible nowadays inspires creative practices in a number of areas. To respond to the exhibition theme, the design takes the act of seeing as an incentive which elicits associated senses and exposes matters of the unseen. With 14 TV monitors in the gallery displaying moving images on the floor and the walls along with printed media, the exhibition is designed to be a comprehensive visual representation of featured contributions, and meanwhile, stitches the ten unique projects into a choreographed seeing experience through spatial and technological strategies that provoke senses beyond sight. This installation builds durational interfaces between human and the environment by visualizing data through physical computing and ephemeral mediums in order to generate physical spaces that trigger visual, tactile, and audial perceptions. It transitions the design of the “seen” into the construction of the “experience”. Situated in a contemporary exhibition setting, the paper discusses the creation of an immersive responsive atmosphere and its role in inviting human participation and interaction in various formats.


Responsive environments Physical computing Exhibition design Installation Atmosphere 



SEE-ING: The Environmental Consciousness Project exhibition is supported by the School of Architecture at University of North Carolina at Charlotte. The author would like to express sincere thanks to the gallery team in the College of Art and Architecture at UNC Charlotte for assisting the installation process, as well as research assistants Pedro Pinera Rodriguez, Austin Johnson and Mahdi Ghavidel Sedehi for their work on this project.


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Copyright information

© Springer Nature Switzerland AG 2020

Authors and Affiliations

  1. 1.University of North Carolina at CharlotteCharlotteUSA

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