Creating Sustainability Business Models in the Digital and Network Economy

  • Adam JabłońskiEmail author
  • Marek Jabłoński


One of the overriding strategic goals for companies in the current difficult market is their ability to survive in the long term. Unfortunately, this is not easy. Companies, however, search for such a business model that could ensure survival. Undoubtedly, a sustainable business model can be such a model. This chapter presents the mechanisms for creating sustainable business models. Attention was also paid to its archetypes. The principles of understanding such business models were also described and an attempt at their operationalization was made.


Sustainability business models Digital economy Network economy 


  1. Belk, R. (2014a). Sharing Versus Pseudo-sharing in Web 2.0. Anthropologist, 18(1), 7–23.CrossRefGoogle Scholar
  2. Belk, R. (2014b). You are What You can Access: Sharing and Collaborative Consumption Online. Journal of Business Research, 67(8), 1595–1600.CrossRefGoogle Scholar
  3. Bergman, M. M., Bergman, Z., & Berger, L. (2017). An Empirical Exploration, Typology, and Definition of Corporate Sustainability. Sustainability, 9, 753.CrossRefGoogle Scholar
  4. Bocken, N. M. P., Short, S. W., Rana, P., & Evans, S. (2014). A Literature and Practice Review to Develop Sustainable Business Model Archetypes. Journal of Cleaner Production, 65, 42–56.CrossRefGoogle Scholar
  5. Boons, F., Montalvo, C., Quist, J., & Wagner, M. (2013). Sustainable Innovation, Business Models and Economic Performance: An Overview. Journal of Cleaner Production, 45, 1–18.CrossRefGoogle Scholar
  6. Calvo, N., & Villarreal, O. (2018). Analysis of the Growth of the e-Learning Industry Through Sustainable Business Model Archetypes: A Case Study. Journal of Cleaner Production, 191, 26–39.CrossRefGoogle Scholar
  7. Choi, H. R., Cho, M. J., Lee, K. B., Hong, S. G., & Woo, C. R. (2014). The Business Model for the Sharing Economy between SMEs. WSEAS Transactions on Business and Economics, 11, 625–634.Google Scholar
  8. Cohen, B., & Muñoz, P. (2017). Sharing Business Model Compass. Retrieved June 7, 2017, from
  9. Daunoriene, A., Draksaite, A., Snieska, V., & Valodkiene, G. (2015). Evaluating Sustainability of Sharing Economy Business Models. Procedia—Social and Behavioral Sciences, 213, 836–841.CrossRefGoogle Scholar
  10. de Pádua Pieronia, M., Pigossoa, D. C. A., & McAloonea, T. C. (2018). Sustainable Qualifying Criteria for Designing Circular Business Models. Procedia CIRP, 69, 799–804.CrossRefGoogle Scholar
  11. Elkington, J. (1999). Cannibals with Forks: The Triple Bottom Line of 21st Century Business. Oxford: Capstone.Google Scholar
  12. Fahimnia, B., Sarkis, J., & Davarzani, H. (2015). Green Supply Chain Management: A Review and Bibliometric Analysis. International Journal Production Economics, 162, 101–114.CrossRefGoogle Scholar
  13. Jabłoński, A., & Jabłoński, M. (2016). Research on Business Models in Their Life Cycle. Sustainability, 8, 430.CrossRefGoogle Scholar
  14. Jabłoński, M. (2017). Determinants of Sustainable Business Model of Companies Early Stage of Development. In L. Berger & M. M. Bergman (Eds.), Sustainable Business, Management, and Economics, Frontiers in Sustainability (Vol. 2). MDPI.Google Scholar
  15. Lüdeke-Freund, F. (2010). Towards a Conceptual Framework of ‘Business Models for Sustainability’. Conference: “Knowledge Collaboration & Learning for Sustainable Innovation”—Conference Proceedings, 14th European Roundtable on Sustainable Consumption and Production (ERSCP) & 6th Environmental Management for Sustainable Universities (EMSU), 25–29 October 2010, Delft, The Netherlands,
  16. Mourougan, S. (2015). Corporate Social Responsibility for Sustainable Business. IOSR Journal of Business and Management, 17(5.Ver. I), 94–106.Google Scholar
  17. Neumeyer, X., & Santos, S. C. (2018). Sustainable Business Models, Venture Typologies, and Entrepreneurial Ecosystems: A Social Network Perspective. Journal of Cleaner Production, 172, 4565–4579.CrossRefGoogle Scholar
  18. Schaltegger, S., Hansen, E., & Lüdeke-Freund, F. (2015). Business Models for Sustainability: Origins, Present Research, and Future Avenues. Organization & Environment. Online First, 16 September 2015. Scholar
  19. Schaltegger, S., Lüdeke-Freund, F., & Hansen, E. G. (2016). Business Models for Sustainability: A Co-evolutionary Analysis of Sustainable Entrepreneurship, Innovation, and Transformation. Organization & Environment, 29. First Published, 25 February.Google Scholar
  20. Stephany, A. (2015). The Business of Sharing: Making it in the New Sharing Economy. New York: Palgrave Macmillan.CrossRefGoogle Scholar
  21. Wang, Z., & Sarkis, J. (2017). Corporate Social Responsibility Governance, Outcomes, and Financial Performance. Journal of Cleaner Production, 162, 1607–1616.CrossRefGoogle Scholar
  22. Yip, A. W. H., & Bocken, N. M. P. (2018). Sustainable Business Model Archetypes for the Banking Industry. Journal of Cleaner Production, 174, 150–169.CrossRefGoogle Scholar

Copyright information

© The Author(s) 2020

Authors and Affiliations

  1. 1.WSB University in PoznańPoznańPoland

Personalised recommendations