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Hyper/Actual Immersiveness Scale to Evaluate Experiences in Mixed Reality Using Design Thinking

  • Fadi ChehimiEmail author
Conference paper
Part of the Communications in Computer and Information Science book series (CCIS, volume 1044)

Abstract

Mixed Reality (MR) has steadily proliferated to become one of the most trending technologies now. In order to maintain this progressive momentum, delivering highest degrees of immersion is key. Continuous experimentation helps get there but it must be accompanied by an effective evaluation process. Many researchers have developed subjective and objective methods to measure immersion and presence in MR, but most use fixed analysis criteria. In this paper we introduce a new method that is user-driven, not researcher-driven, that adapts to the varying cognitive and physical states people go through in MR. It utilizes Empathy Maps to capture feelings, thoughts, actions and verbal expressions from a first-person perspective. We also introduce an experience continuum to score those states based on how artificial or realistic they felt.

Keywords

Augmented Reality Design Thinking Evaluation method Mixed Reality Virtual Reality 

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Copyright information

© Springer Nature Switzerland AG 2019

Authors and Affiliations

  1. 1.AccentureLondonUK

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