Comparative Analysis of Usability of the Public Universities’ Web Sites of Riobamba City in Ecuador

  • Pablo Rosas-Chavez
  • Jorge Mora-FernandezEmail author
  • Carlos Suarez
Conference paper
Part of the Advances in Intelligent Systems and Computing book series (AISC, volume 972)


This paper presents the usability study of the two public universities’ web sites of Riobamba, UNACH,, and ESPOCH, The usability study is developed following the international standards ISO 9241 and the ISO 14598-1 [ISO98a]. The usability tests were applied to a selected and extended sample of Ecuadorian students and experts to determine their grade of effectiveness, efficiency and satisfaction while using the universities’ websites while interacting with institutional registration and educational tasks: 1. Login in Virtual Education, 2. Login to Sports, Recreation and Physical Education Center, 3. Download the University ByLaws, 4. Use of Search Tool, 5. Free Web Surfing. The heuristic evaluation was developed to students between ages 18 and 22 years old. Finally, based on the comparative analysis, results and conclusions some suggestions of human centered design for university web sites are proposed using the design thinking process from Stanford University.


Usability Web User experience Accessibility Evaluation Design thinking Interface design Interactive communication Visual culture Educommunications 


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Copyright information

© Springer Nature Switzerland AG 2020

Authors and Affiliations

  • Pablo Rosas-Chavez
    • 1
  • Jorge Mora-Fernandez
    • 1
    • 2
    • 3
    Email author
  • Carlos Suarez
    • 4
  1. 1.Research Group IANCED R+D Interactive Narrative Arts, Convergences and Emergences in Digital CulturesUniversidad Nacional del Chimborazo, UNACHRiobambaEcuador
  2. 2.Arthur C. Clarke Center for Human ImaginationUniversity California, San DiegoSan DiegoUSA
  3. 3.Laboratorio de Cultura Digital y Museografía HipermediaUCMMadridSpain
  4. 4.Universidad Técnica de Ambato, UTAAmbatoEcuador

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