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Circular Entrepreneurship: Triggers and Backgrounds to Value Creation

  • Sabine Urban
Chapter

Abstract

This chapter is dedicated to a systematic investigation concerning entrepreneurial motivation to act in the present challenging context towards circular economy implementation. What must and should be done? Why? Observations on the field and literature analysis deliver useful answers. The common business objective of circular entrepreneurship can be defined as “value creation,” but this “value” takes various forms according to activities, enterprises and countries. Global, holistic, environmental considerations and the cultural background of the decision-makers appear as key factors of the paradigmatic change in progress. Three major features are investigated: natural capital preservation (value becoming dramatic actuality), resource productivity (value becoming a growing factor of competitiveness) and ethical values promotion (the future of humankind and peace at stake).

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Copyright information

© The Author(s) 2019

Authors and Affiliations

  • Sabine Urban
    • 1
  1. 1.University of StrasbourgStrasbourgFrance

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