‘Tayyari Jeet Ki’: The Production of Childhood as a Cultural Trope of Developmentalism

  • Lakshita Malik


The chapter explores the cultural investment in the notions of development that make grand political ideologies relevant through everyday practice. Through wide range of materials including films, magazines and advertisements, this chapter delineates how childhood becomes the site of performing caste/class-based differences and not simply a stage of natural development of man. The use of visual representation is meant to emphasize the recent focus on the middle-class child as the repository of natural talent that must be nurtured through ‘proper’ parental investment. In the wake of education seemingly becoming more accessible to members of lower castes, the production of difference is redesigned. The disillusionment with the Nehruvian model of development has given way to notions of developmentalism that require dangerous yet potentially rewarding engagement with ‘modernity’. The performance of childhood is integral to the production of the new middle-class citizenship.


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Authors and Affiliations

  • Lakshita Malik
    • 1
  1. 1.University of IllinoisChicagoUSA

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