Social Media Influence as an Enabler of a Sustainable Knowledge Management System Inside PT. ABC Organization
The goals of this research were to know the influences of social media as enabler for sustainable knowledge management inside organization of PT. ABC. Data were collected from 40 respondents and analyzed using multiple linear regression and Pearson correlation. It can conclude that the six variables—attention, personalization, context, integration, knowledge management lifecycle and outcome—on social media have influence to sustainable knowledge management inside the PT. ABC organization.
KeywordsSocial media Knowledge management Sustainable knowledge management
Many people contributed to writing this paper, with sincere thanks to Bina Nusantara, the University Graduate Program Rector and Director, all PT. ABC employees, and PT. ABC’s R&D Head for allowing the authors to conduct this field research.
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