Kosmesis Design. Eco-nomica-logical Cultural
Kosmesis Design (from the Greek words, kósmos «rule, decoration» and kósmesis «adorn»): is the totality of eco-nomica-logical, ethical actions with aesthetic value, aimed at the cultural development of the territory, resulting from the research project LANDesign®. Design surveys and products, enter into a relation with fashion, cosmetics, architecture, culture “to build new experiences with art and heritage towards an awareness of the protection of the creative expressions of civilizations”. The kosmetic approach is linked to other styles: korporeo (from the Latin words, corporeus, der. from corpus -poris «body»), karismatico (from the Greek word, khárisma, der. from kháris «grace»), kostruttivo (from the Latin words, der. constructivus, past participle of construere «build») and kreativo (from Latin words, create from the Sanskrit origin KAR-TR «he who does»). The letter “K” whose origins derive from the Phoenician alphabet and meaning palm, appears as the first letter in each style. This research is aimed to broaden views and begin relations like La main ouverte of Le Corbusier as a symbol of “ouverte pour recevoir, ouverte pour donner” to give and take.
KeywordsDesign Kosmesis Heritage Artifacts Economy Ecology
The activity presented in the paper is part of the research grant the project of applied research LANDesign® (scientific managers Prof. Sabina Martusciello, Prof. Maria Dolores Morelli), Department of Architecture and Industrial Design, University of the Studies of Campania “Luigi Vanvitelli” with Benecon Scarl Regional Centre of Competence for Cultural Heritage Ecology Economy Design Services, Department of Pharmacy UNISA, direction General Miur Campania, Department Europe and Foreign National Council of Architects landscape planners and conservatories and Regione Campania has obtained the mention COMPASSO D’ORO INTERNATIONAL AWARD 2015, is testimonial “The Universities for Expo 2015” and “Project School Expo 2015”, winner “Special Participatory Design Prize” and “prize on Li-NE-Works Realized” section of the X competition Iqu 2015 (Innovation and urban quality); II Award International Design Competition Poli.Design “The 5 seasons 2015”; III Prize contest “Ars. Art that realizes social employment “Foundation Accenture Special mention Mibact” 2013; Prize “Oscar Green” Coldiretti” 2011.
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