Conclusion: Forward to the Economy, Back to the Culture

  • Michael Kho Lim


The book concludes by indicating how this research advances and contributes to the discipline and by suggesting a “return-to-culture” approach to studying film distribution—i.e. as we move forward and put value on the economic, there is a need to look back on the cultural aspects of the film value chain, which are usually neglected or placed in the background.


  1. del Mundo, Clodualdo Jr. 2006. “Ang Pelikulang Pilipino Ngayon: Isang Pagsusuri sa Naghihingalong Pasyente [Philippine Cinema Today: An Examination of a Dying Patient].” Professorial Lecture at De La Salle University. 22 March.Google Scholar

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© The Author(s) 2019

Authors and Affiliations

  • Michael Kho Lim
    • 1
    • 2
  1. 1.Department of CommunicationDe La Salle UniversityManilaPhilippines
  2. 2.School of Media, Film and JournalismMonash UniversityMelbourneAustralia

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