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Corporate Social Responsibility: An Outline of Key Concepts, Trends, and Theories

  • Jędrzej George Frynas
  • Camila Yamahaki
Chapter

Abstract

This chapter puts corporate social responsibility (CSR) in the Middle East in the wider global context and is designed to help the reader to navigate this increasingly complex area. It discusses the meaning of CSR and related terms, the key global trends with regard to CSR practices, the role of context including differences between CSR in different countries, the use of CSR for corporate strategies, and the academic scholarship on CSR. What emerges is that CSR is very context specific: the understanding and the practice of CSR differ enormously between different countries, between different industries, or between small and large companies.

Keywords

CSR theories CSR concepts CSR in context CSR practice 

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Copyright information

© The Author(s) 2019

Authors and Affiliations

  • Jędrzej George Frynas
    • 1
  • Camila Yamahaki
    • 2
  1. 1.Open University Business SchoolMilton KeynesUK
  2. 2.Center for Sustainability Studies at Fundação Getulio VargasSão PauloBrazil

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