Growth via Building or Acquiring New Products

  • Peter S. Cohan
Chapter

Abstract

In Chapter 1, we introduced the concept of S-curves. If a company finds itself too dependent on a downward sloping S-Curve, its hope for resuming growth depends on getting itself onto a new S-Curve that is just beginning to slope upwards. To accomplish that aim, companies can either build or acquire new products.

Keywords

Large Company Small Company Cable Network Revenue Growth Combine Company 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Peter S. Cohan 2017

Authors and Affiliations

  • Peter S. Cohan
    • 1
  1. 1.MarlboroughUSA

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