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Social Bots – Act Like a Human, Think Like a Bot

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Digitalisierung und Kommunikation

Part of the book series: Europäische Kulturen in der Wirtschaftskommunikation ((EKW,volume 31))

Zusammenfassung

A social bot is a piece of software designed to have a presence on the Internet, especially on social media. Bots are algorithms acting on social media networks, engineered to achieve some purpose, and programmed to appear as real people on social networks, tweeting, having followers and using matching Facebook accounts. They are designed to make something seem to be happening that is not, or looking like persons to promote specific messages.

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Author information

Authors and Affiliations

  1. Sakarya, Türkei

    Birgit Oberer & Alptekin Erkollar

  2. Luzern, Schweiz

    Anna Stein

Authors
  1. Birgit Oberer
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  2. Alptekin Erkollar
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  3. Anna Stein
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Corresponding author

Correspondence to Birgit Oberer .

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Editors and Affiliations

  1. Frankfurt/Main, Germany

    Marcus Stumpf

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© 2019 Springer Fachmedien Wiesbaden GmbH, ein Teil von Springer Nature

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Oberer, B., Erkollar, A., Stein, A. (2019). Social Bots – Act Like a Human, Think Like a Bot. In: Stumpf, M. (eds) Digitalisierung und Kommunikation . Europäische Kulturen in der Wirtschaftskommunikation, vol 31. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-26113-9_19

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  • DOI: https://doi.org/10.1007/978-3-658-26113-9_19

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  • Publisher Name: Springer VS, Wiesbaden

  • Print ISBN: 978-3-658-26112-2

  • Online ISBN: 978-3-658-26113-9

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