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Sustainable Fashion pp 37–76Cite as

Palgrave Macmillan

Sustainability in Global Value-Chain Management: The Source of Competitive Advantage in the Fashion Sector

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Part of the book series: Palgrave Studies of Entrepreneurship in Africa ((PSEA))

Abstract

This chapter looks at the concept of value, and how consumers perceive sustainability as increasing the value of fashion products. It then examines how companies create value along the value chain, and what type of structures they develop to achieve it. Finally, the fundamental role that local suppliers from African countries can play in this value creation through sustainable raw materials and processes is described.

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Notes

  1. 1.

    As an example visit the Inditex website, https://www.inditex.com/en/our-commitment-to-people/our-suppliers/continuous-improvement.

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Authors and Affiliations

  1. Open University of Catalonia, Barcelona, Spain

    Ana Isabel Jiménez-Zarco

  2. Pontificia of Comillas University, Madrid, Spain

    Ana Isabel Jiménez-Zarco

  3. Stanford University, Dallas, TX, USA

    Carme Moreno-Gavara

  4. Eco-Africa Platform (chez Eco2Africa), Yaoundé, Cameroon

    Jean Claude Stone Njomkap

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  1. Ana Isabel Jiménez-Zarco
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Editors and Affiliations

  1. Stanford University, Dallas, TX, USA

    Carme Moreno-Gavara

  2. Open University of Catalonia, Barcelona, Spain

    Ana Isabel Jiménez-Zarco

  3. Pontificia of Comillas University, Madrid, Spain

    Ana Isabel Jiménez-Zarco

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Jiménez-Zarco, A.I., Moreno-Gavara, C., Njomkap, J.C.S. (2019). Sustainability in Global Value-Chain Management: The Source of Competitive Advantage in the Fashion Sector. In: Moreno-Gavara, C., Jiménez-Zarco, A. (eds) Sustainable Fashion. Palgrave Studies of Entrepreneurship in Africa. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-319-91265-3_3

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