Abstract
In the previous chapter, we explained that the millennial and post-millennial generations are imbued with a sense of demanding that organizations (and governments) be more socially and environmentally aware. Increasingly, we are witnessing how an organization’s performance as corporate citizens is impacting their reputation and from that consumers’ purchasing behaviour. Of course, through social media any perceived breach of Corporate Social Responsibility (CSR) can be broadcast globally in seconds. There’s no hiding place, and the ensuing damage to reputation (and from that earnings) can be considerable.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Archie Carroll, A History of Corporate Social Responsibility: Concepts and Practices. www.academia.edu, 2013
Social Responsibilities of the Businessman, Harper, 1953
James Creelman, Creating a Balanced Scorecard, Lafferty Publications, 2001
See, Novo Nordisk – Managing Using the Triple Bottom Line Business Principles, CSR Europe, 2013
Novo Nordisk 2016 Annual Report, Novo Nordisk
Brett Knowles, The Sustainability Strategy Map, Linkedin blogs 2017
Robert S. Kaplan, How Can Companies Do More Good for Society and Turn a Profit? Palladium, June 2015
Michael Porter and Mark Kramer, Creating Shared Value, Harvard Business Review, January/February. 2011
James Creelman, Bill Barberg, Mark E. Wallace, Driving Positive Community Outcomes with the Balanced Scorecard: Collaborative Strategy Management in a Community Network, Palladium white paper, 2015.
Author information
Authors and Affiliations
Rights and permissions
Copyright information
© 2019 The Author(s)
About this chapter
Cite this chapter
Wiraeus, D., Creelman, J. (2019). Further Developments: Driving Sustainable Value Through Collaborative Strategy Maps and Scorecards. In: Agile Strategy Management in the Digital Age. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-319-76309-5_13
Download citation
DOI: https://doi.org/10.1007/978-3-319-76309-5_13
Published:
Publisher Name: Palgrave Macmillan, Cham
Print ISBN: 978-3-319-76308-8
Online ISBN: 978-3-319-76309-5
eBook Packages: Business and ManagementBusiness and Management (R0)