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Disclosure and Communication of the Corporate Social Responsibility (CSR) in Morocco: The Case of a Bank

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ICT for a Better Life and a Better World

Part of the book series: Lecture Notes in Information Systems and Organisation ((LNISO,volume 30))

Abstract

Companies have been concerned more and more with the way they approach social and environmental dimensions. A number of companies consider social engagement as a deliberate option based on the will to respect the society and the environment, while others believe that it is essential. Many perceptions are in competition due to the absence of the standardization of the CSR practices. Accordingly, there is a need, particularly in the case of banks, for a supplementary effort to be made in terms of disclosure and communication so as to deserve the confidence of stakeholders. This article aims at clarifying the CSR concept, its practices along with their evolution in time in the Moroccan context. Our methodology consists of a thematic analysis using Nvivo and annual reports of a Moroccan bank during the period of 2007–2015. The objective of this study is the evaluation of the bank’s engagement in the sustainable development in reference to the seven principles of ISO 26000.

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Author information

Authors and Affiliations

  1. LERSEM, University Chouaib Doukkali, ENCG El Jadida, El Jadida, Morocco

    Wadi Tahri & Abdelbari El Khamlichi

  2. MRM, Montpellier, France

    Wadi Tahri

  3. CRCGM, Clermont Ferrand, France

    Abdelbari El Khamlichi

Authors
  1. Wadi Tahri
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  2. Abdelbari El Khamlichi
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Correspondence to Wadi Tahri .

Editor information

Editors and Affiliations

  1. Department of Computer Science, Sultan Qaboos University, Muscat, Oman

    Youcef Baghdadi

  2. Business Department, Paris Nanterre University, Nanterre, France

    Antoine Harfouche

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Tahri, W., El Khamlichi, A. (2019). Disclosure and Communication of the Corporate Social Responsibility (CSR) in Morocco: The Case of a Bank. In: Baghdadi, Y., Harfouche, A. (eds) ICT for a Better Life and a Better World. Lecture Notes in Information Systems and Organisation, vol 30. Springer, Cham. https://doi.org/10.1007/978-3-030-10737-6_16

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