Project 1: Launching, Analyzing, and Reporting a Survey Using R and LimeSurvey

Abstract

When I was a graduate student, a former student who had gone into industry came back to visit us a year post-graduation. He was working for a company in marketing, a rare departure from the bulk of our comrades who had gone into academia. Talking with him, I asked what the biggest difference was. He smiled and told me of a meeting he’d recently been in with the sales team. They were very happy that sales were up that month compared to last month. He asked “What is the standard deviation of monthly sales?” They looked at him perplexed, until one of them asked “Is that important?”