Abstract
Chapter 9 discussed various strategies for marketing an online store. Without a well-planned marketing strategy, it can be difficult for potential buyers to know an online store exists as well as for store owners to achieve some of their short-term and long-term goals. No matter how great a product selection an online store might have, marketing is still one of the key components to any successful business’s success.
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© 2018 Lisa Sims
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Sims, L. (2018). Maintaining Your Online Store. In: Building Your Online Store With WordPress and WooCommerce. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-3846-2_10
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DOI: https://doi.org/10.1007/978-1-4842-3846-2_10
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Publisher Name: Apress, Berkeley, CA
Print ISBN: 978-1-4842-3845-5
Online ISBN: 978-1-4842-3846-2
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