Abstract
Soviet-era films stirred hearts, indoctrinated the masses, and influenced generations. The films pioneered cinematographic techniques that are still in use today. One technique in particular yielded a surprising effect. Filmmakers discovered that by placing one image before another, an audience’s perception of the second image changed. For example, an audience believed an on-screen actor looked hungry after they viewed an image of food. Known as the Kuleshov effect (see Figure 29-1), the technique can be found in everything from Cold War thrillers to modern-day user experiences.
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Notes
- 1.
“The Kuleshov Experiment.” Elements of Cinema. Accessed June 08, 2018. http://www.elementsofcinema.com/editing/kuleshov-effect.html .
- 2.
Mayor, Jems. “Skeleton.” Digital image. The Noun Project. Accessed June 7, 2018. https://thenounproject.com/term/skeleton/229927/
HeadsOfBirds “Legs.” Digital image. The Noun Project. Accessed June 7, 2018. https://thenounproject.com/term/legs/1154879/
zidney “Soup.” Digital image. The Noun Project. Accessed June 7, 2018. https://thenounproject.com/term/soup/1675597/
Yu luck “Persona.” Digital image. The Noun Project. Accessed June 7, 2018. https://thenounproject.com/term/persona/623591/
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© 2018 Edward Stull
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Stull, E. (2018). Place. In: UX Fundamentals for Non-UX Professionals. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-3811-0_29
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DOI: https://doi.org/10.1007/978-1-4842-3811-0_29
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