Abstract
Luanne Calvert is vice president and CMO at Virgin America, where she leads brand strategy, marketing, PR, advertising, and more. Previous to working at Virgin, Calvert consulted for LVMH’s Fendi brand, as well as Moleskine. She served as Google’s creative director for three years after founding Mixed Marketing, an agency specializing in buzz marketing, where she also served as CEO. Calvert has a bachelor of science in marketing from San Francisco State University.
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© 2016 Josh Steimle
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Steimle, J. (2016). Luanne Calvert. In: Chief Marketing Officers at Work. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-1931-7_17
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DOI: https://doi.org/10.1007/978-1-4842-1931-7_17
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