Abstract
Consumers learned interactivity on the Internet. Browsing through the Web is enabled by metadata, HTML, which structures and links the content of the Internet. The introduction of metadata in digital TV might lead to a new “killer application”, as stated by Tom Worthington from the Australian National University [173]: “Existing digital broadcasting has a failed business model [as] it ignores what the audience wants most: control. Metadata has provided a hidden ‘killer application’ on the Internet and could be used to transform digital broadcasting into a viable service.”
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© 2004 Springer Science+Business Media New York
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Lugmayr, A., Niiranen, S., Kalli, S. (2004). Metadata Fundamentals and Concepts. In: Digital Interactive TV and Metadata. Signals and Communication Technology. Springer, New York, NY. https://doi.org/10.1007/978-1-4757-3953-4_3
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DOI: https://doi.org/10.1007/978-1-4757-3953-4_3
Publisher Name: Springer, New York, NY
Print ISBN: 978-1-4419-1926-7
Online ISBN: 978-1-4757-3953-4
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