Reclaiming Poch@ Pop: Examining the Rhetoric of Cultural Deficiency

  • Cruz Medina

Part of the Latino Pop Culture book series (LPC)

About this book


Tracing the historical trajectory of the pocho (Latinos who are influenced by Anglo culture) in pop culture, Medina shows how the trope of pocho/pocha/poch@, which traditionally signified the negative connotation of "cultural traitor" in Spanish, has been reclaimed through the pop cultural productions of Latinos who self-identify as poch@.


culture film identity Tradition

Authors and affiliations

  • Cruz Medina
    • 1
  1. 1.Santa Clara UniversityUSA

Bibliographic information