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© 2015

The True Value of CSR

Corporate Identity and Stakeholder Perceptions

  • Barbara Fryzel
Book

Table of contents

  1. Front Matter
    Pages i-xvii
  2. The Meaning of Responsibility in Organizations: Some Reflections

  3. A Market for CSR: Forming Identities and Behaviours

  4. Capitalist Economy and CSR: Contradictions and Inconsistencies?

  5. Responsible Business and Behavioural Patterns

    1. Front Matter
      Pages 245-245

About this book

Introduction

By considering the importance of Corporate Social Responsibility (CSR) as a business paradigm but also as a growing scepticism about it's outcomes, The True Value of CSR answers questions about true value behind this concept, motivations of firms embedding CSR in their core strategies and a capacity of CSR to make a real difference on the market.

Keywords

business communication consulting corporate governance corporate identity corporate social responsibility economics economy foundation Governance management reputation stakeholder strategy sustainability

Editors and affiliations

  • Barbara Fryzel
    • 1
  1. 1.Jagiellonian UniversityPoland

About the editors

Barbara Fryzel is Associate Professor of Management at the Jagiellonian University, Poland, and an economist. She was an Honorary Research Fellow at the University College London in 2006-2008 and is a laureate of the fellowship program of the Foundation for Polish Science. She is also a management practitioner, working previously with British Petroleum, Royal Ahold and CBRE.

Bibliographic information

Industry Sectors
Finance, Business & Banking