© 2009

Innovating at the Top

How Global CEOs Drive Innovation for Growth and Profit

  • Authors

Part of the International Management Knowledge series book series (IMK)

Table of contents

  1. Front Matter
    Pages i-x
  2. Key Innovation Drivers

    1. Roland Berger, Soumitra Dutta, Tobias Raffel, Geoffrey Samuels
      Pages 1-1
  3. CEO Innovation Perspectives

    1. Roland Berger, Soumitra Dutta, Tobias Raffel, Geoffrey Samuels
      Pages 3-36
  4. CEO Interviews

    1. Front Matter
      Pages 37-38
    2. Jim Balsillie
      Pages 39-49
    3. George Buckley
      Pages 51-70
    4. Patrick Cescau
      Pages 71-90
    5. Fujio Cho
      Pages 91-102
    6. Franz Fehrenbach
      Pages 103-116
    7. Henning Kagermann
      Pages 117-131
    8. Olli-Pekka Kallasvuo
      Pages 133-149
    9. Arthur D. Levinson
      Pages 151-170
    10. N. R. Narayana Murthy
      Pages 171-185
    11. Roland Berger, Soumitra Dutta, Tobias Raffel, Geoffrey Samuels
      Pages 187-190
  5. Back Matter
    Pages 191-196

About this book


This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.


business business strategy innovation organization strategy

About the authors

ROLAND BERGER, founder and Chairman of the international strategy consulting firm Roland Berger Strategy Consultants, is also the founder of the Roland Berger Foundation.

SOUMITRA DUTTA, the Roland Berger Chaired Professor in Business and Technology and Dean of External Relations at INSEAD, researches the interrelationships among innovation, technology, and organizational design. A fellow of the World Economic Forum, he has won several awards for research and pedagogy.

TOBIAS RAFFEL, Academic Affairs Manager at Roland Berger Strategy Consultants, graduated from London School of Economics (LSE) and holds a Ph.D. from Potsdam University, Germany.

GEOFFREY SAMUELS, a business writer, graduated from Stanford University and the John F. Kennedy School of Government, Harvard University.


Bibliographic information

Industry Sectors
Finance, Business & Banking


'An innovator is somebody who questions the way things are done and asks if there is a better way of doing it. This book distils the wisdom of CEOs who led their organization in asking that critical question and working out new answers.' - Ratan Tata, Chairman of Tata group

'The real impact of innovation on any organization can only be seen when it ceases to be a process and becomes a shared value. And this is the only way to guarantee its future and meet expectations of economic and social progress. 'Innovating at the Top' provides great advice to those who want to make this journey.' - Sergio Marchionne, CEO of the FIAT Group

'...a rich spread of insights on innovation...By successfully applying these insights to their product, service or business model innovations one might even boost their career up a level or two.' - The Journal of Product Innovation Management