The Business of Sustainability

Building Industry Cases for Corporate Sustainability

  • Editors
  • Ulrich Steger

Table of contents

  1. Front Matter
    Pages i-xviii
  2. Building a Business Case: General Findings, Observations and Lessons Learned

    1. Front Matter
      Pages 1-1
    2. Ulrich Steger
      Pages 11-60
    3. Ulrich Steger
      Pages 61-72
  3. Industry Reports

    1. Front Matter
      Pages 73-73
    2. Marc Brunner
      Pages 75-98
    3. Achim Gebel
      Pages 99-123
    4. Oliver Salzmann
      Pages 124-151
    5. Hans-Jörg Hess
      Pages 152-177
    6. Aileen Ionescu-Somers
      Pages 178-198
    7. Oliver Eckelmann
      Pages 199-221
  4. Back Matter
    Pages 222-238

About this book


Most academics and certainly most sustainability managers agree that research on the 'business case' for sustainability has been very inconclusive. In fact many have simply decided that the business case for sustainability is elusive. This book goes further than ever before in trying to be more specific about the economic rationale for corporate sustainability, by approaching this issue on an industry-specific level. To do this, empirical evidence was gathered from managers in nine industries, along with their stakeholders, during an extensive and ambitious research project. The book gives a detailed and representative insight of the business case in the nine sectors but also a unique cross-industry perspective on this issue.


automotive industry business energy research service stakeholder sustainability

Bibliographic information

Industry Sectors
Materials & Steel
Chemical Manufacturing
Finance, Business & Banking
Consumer Packaged Goods