About this book
Introduction
This book examines the public controversies surrounding lifestyle risks in the consumer society. Comparing news coverage of the 'globesity' pandemic in Britain and the USA, it illustrates the way moral panic brought children's food marketing to the centre of the policy debates about consumer lifestyles.
Keywords
Advertising children communication Framing marketing Moral society USA
Authors and affiliations
- 1.Simon Fraser UniversityCanada
Bibliographic information