Table of contents
About this book
Editors and affiliations
- Book Title Revenue Management
- Book Subtitle A Practical Pricing Perspective
- DOI https://doi.org/10.1057/9780230294776
- Copyright Information Palgrave Macmillan, a division of Macmillan Publishers Limited 2011
- Publisher Name Palgrave Macmillan, London
- eBook Packages Palgrave Business & Management Collection Business and Management (R0)
- Hardcover ISBN 978-0-230-24141-1
- Softcover ISBN 978-1-349-31713-4
- eBook ISBN 978-0-230-29477-6
- Edition Number 1
- Number of Pages XX, 273
- Number of Illustrations 0 b/w illustrations, 0 illustrations in colour
- Buy this book on publisher's site
Ian Yeoman and Una McMahon-Beattie are recognized subject matter experts in the field of Pricing and Revenue Management.
Kevin Connor, Vice President, DHL Express
This book offers practical insights in taking this rapidly evolving discipline from concept to implementation leveraging the experience of academicians and professionals. it should be a valuable source resource and spark of inspiration and motivation for years to come.
Robert Cross, Chairman and CEO, Revenue Analytics Inc.