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The Delta Project

Discovering New Sources of Profitability in a Networked Economy

  • Authors
  • Arnoldo C. Hax
  • Dean L. WildeII

Table of contents

  1. Front Matter
    Pages i-xxi
  2. Arnoldo C. Hax, Dean L. Wilde II
    Pages 1-5
  3. Arnoldo C. Hax, Dean L. Wilde II
    Pages 7-26
  4. Arnoldo C. Hax, Dean L. Wilde II
    Pages 27-49
  5. Arnoldo C. Hax, Dean L. Wilde II
    Pages 50-62
  6. Arnoldo C. Hax, Dean L. Wilde II
    Pages 63-80
  7. Arnoldo C. Hax, Dean L. Wilde II
    Pages 81-104
  8. Arnoldo C. Hax, Dean L. Wilde II
    Pages 105-119
  9. Arnoldo C. Hax, Dean L. Wilde II
    Pages 120-142
  10. Arnoldo C. Hax, Dean L. Wilde II
    Pages 143-174
  11. Arnoldo C. Hax, Dean L. Wilde II
    Pages 175-191
  12. Arnoldo C. Hax, Dean L. Wilde II
    Pages 251-268
  13. Back Matter
    Pages 269-278

About this book

Introduction

Emerging from the authors' work with companies such as Coca-Cola, Motorola, 3M, General Motors and Unilever, The Delta Projec t provides a unique model through which to develop strategy in the new economy. Hax and Wilde examine how globalization, deregulation and the emergence of the internet infrastructure have changed the rules for success and identify three distinct strategic positions that can be used to realign the direction of your business. Introducing new models of 'bonding', 'complementors' and 'customer lock-in' this book provides a fundamental shift in the way we think about competitive positioning.

Keywords

business new economy strategy

Bibliographic information

Industry Sectors
Pharma
Materials & Steel
Automotive
Chemical Manufacturing
Biotechnology
Finance, Business & Banking
Electronics
Telecommunications
Consumer Packaged Goods
Aerospace
Engineering