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Ethics in the Alcohol Industry

  • Authors
  • Simon J. Robinson
  • Alexandra J. Kenyon

Table of contents

  1. Front Matter
    Pages i-xiii
  2. Simon J. Robinson, Alexandra J. Kenyon
    Pages 1-7
  3. Simon J. Robinson, Alexandra J. Kenyon
    Pages 8-22
  4. Simon J. Robinson, Alexandra J. Kenyon
    Pages 23-48
  5. Simon J. Robinson, Alexandra J. Kenyon
    Pages 49-77
  6. Simon J. Robinson, Alexandra J. Kenyon
    Pages 78-102
  7. Simon J. Robinson, Alexandra J. Kenyon
    Pages 103-118
  8. Simon J. Robinson, Alexandra J. Kenyon
    Pages 119-139
  9. Simon J. Robinson, Alexandra J. Kenyon
    Pages 140-164
  10. Simon J. Robinson, Alexandra J. Kenyon
    Pages 165-185
  11. Back Matter
    Pages 186-207

About this book

Introduction

A close look at the ethical and social responsibilities of the alcohol industry in the 21st Century. It begins with a whistle stop tour of the historical developments of alcohol. It then critiques the legislative and voluntary codes surrounding the advertising industry, popular culture, religious groups, Government and local authorities.

Keywords

Advertising ethics marketing

Bibliographic information

Industry Sectors
Pharma
Automotive
Chemical Manufacturing
Biotechnology
Finance, Business & Banking
Telecommunications
Consumer Packaged Goods