Overview
Part of the book series: SpringerBriefs on Case Studies of Sustainable Development (BRIEFSCSSD)
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Table of contents (5 chapters)
Keywords
About this book
This book discusses the potential of travel behaviour modification (TBM) as a persuasive tool to promote low-carbon mobility among adolescents on Penang Island by highlighting the role of bus usage in a sustainable urban lifestyle. The participants of the Reduce Carbon Footprint Campaign, which aimed to create sustainable transport and pro-environmental awareness among adolescents, were recruited from secondary schools on Penang Island. Campaign materials, such as bus routes maps and discount travel cards for students, were provided by Rapid Penang, the leading bus operator in Penang. The campaign also involved several intervention programmes, including motivational sessions and classes for travel journey planning.
Authors and Affiliations
About the authors
Nur Sabahiah Abdul Sukor is a senior lecturer and researcher at the School of Civil Engineering, Universiti Sains Malaysia. She received her PhD in Transportation Engineering from Kyoto University in 2011. Currently, her area of specialization is sustainable transport, where most of her publications highlight the outcomes for Sustainable Development Goals, especially SDG 11.
Nur Khairiyah Basri obtained her PhD in Sustainable Transportation from the School of Civil Engineering, Universiti Sains Malaysia. During her PhD programme she worked as a research and teaching assistant in Dr Sukor’s research group. Her tasks were to design and analyse the survey and interviews, focusing on secondary school students. Her research interest is in statistical modelling, especially that relating to transportation.
​Bibliographic Information
Book Title: Travel Behaviour Modification (TBM) Program for Adolescents in Penang Island
Book Subtitle: Intervention Ideas to Promote Sustainable Transport
Authors: Nur Sabahiah Abdul Sukor, Nur Khairiyah Basri
Series Title: SpringerBriefs on Case Studies of Sustainable Development
DOI: https://doi.org/10.1007/978-981-13-2505-2
Publisher: Springer Singapore
eBook Packages: Earth and Environmental Science, Earth and Environmental Science (R0)
Copyright Information: The Author(s) 2019
Softcover ISBN: 978-981-13-2504-5Published: 22 September 2018
eBook ISBN: 978-981-13-2505-2Published: 18 September 2018
Series ISSN: 2196-7830
Series E-ISSN: 2196-7849
Edition Number: 1
Number of Pages: XV, 68
Number of Illustrations: 22 b/w illustrations, 13 illustrations in colour
Topics: Transportation, Sustainable Development, Environmental and Sustainability Education, Environmental Management
Industry Sectors: Aerospace, Automotive, Engineering